Working in an industry like digital marketing, where the products are intangible and there's a knowledge gap so wide you could drive a bus through certainly has it's share of challenges.
These comics are a light-hearted look at what it might be like if Plumbers had to work like Digital Marketers.
We hope at least that it gives digital marketers out there a bit of a laugh (you are not alone!).
Client: Can you also fix my light switches while you're here?
Plumber: No, sorry. You need an Electrician for that, not a Plumber.
Client: Aren't they the same thing?
Client: Can you meet me for a coffee?
I want to pick your brain about plumbing for an hour. I'm not ready to pay you for your services, but hopefully the $4 coffee will serve as adequate compensation for your time.
Client: A stranger rang me out of the blue and said they can do my plumbing work for cheaper.
I appreciate your services for the last 4 years, but I'm thinking of going with them, even though I've never met them, don't really know who they are and have no evidence of the quality of their work.
I don't even know if they are a real plumber (or a real person), but they sounded good on the phone.
Client: Thank you for your advice about plumbing, but I think I'll ignore it.
I know you apprenticed for 4 years and have been working as a professional licensed plumber for 15 years, but I fixed a tap once back in 1996 and read a couple of articles online, so I feel that I have a complete grasp of all aspects of plumbing and can make a better call myself.
Client: Hey, I just saw a 3 hour online course on plumbing basics for $19.
Do you think that I can take the course, then start my own plumbing business full time?
Client: So, tell me... How does it all work?
Plumber: How does what work?
Client: This 'plumbing' thing... I've got a few minutes, can you explain it to me?
Client (calling in the middle of the night): The pipe under my sink has burst! water is everywhere!
It's 3am but I need you to fix this right now.
I'm not willing to pay you any extra and feel like this should be included as part of the job you did unblocking my toilet a year ago.
Client: I decided I don't need you to fix that broken shower tap after all.
I went out and bought a Jacuzzi. I think it solved the problem.
Actually... I'm not even sure if I need water really...
Job ad: "Plumber wanted. Must have 4+ years experience and also have a relevant degree as well as be a qualified electrician, carpenter, auto-mechanic, an accredited architect and have experience with bookkeeping. Dental experience would be a plus. Salary: AUD$40-49k depending on experience."
Disclaimer: This is intended as a humorous account of semi-fictional 'experiences' only. Any similarity with clients past or present is not intended and purely coincidental. 'Plumbing' was chosen as a random industry for illustrative purposes only. Some credit also due for the article we read many years ago that inspired this post.