What if a customer took the time to search for your business; they found you on Google, confirmed your opening hours, looked you up on on Google Maps and drove to your store...
... only to find out that you were closed?
Don't risk losing customers this Christmas. Properly update business hours on your Google My Business page.
Seems obvious, right? You might be surprised how many businesses forget this simple step.
If not done right, this either shows a warning message for users searching, or even worse - leaves customers turning up at your door only to find out that you are closed.
We cover the essentials below in time for Christmas and New Year.
Your 'Google My Business' Hours
A Google My Business page has become an important point of contact for customers searching your local bricks-and-mortar business. Customers use the info in Google My Business to check reviews, find your store location on Google Maps, get your phone number or see your opening hours.
Importantly, local users expect local info to be up to date.
Whether it's Christmas, New Year, Diwali, or any other seasonal break, it's easy to keep your opening hours up to date. This can be done easily in Google My Business ahead of time and doesn't require scrambling around on the day to change and change back.
3 Ways to Update Your Seasonal/Special Hours
There are 3 ways you can update your hours depending on your situation:
A few additional notes from Google:
A lot of time and effort is spent on Local SEO these days.
Don't forget this simple last step and risk losing or frustrating customers this Christmas.